Well now, We’ve come a long way together since I launched this blog back in 2015… We’ve witnessed robots writing sales copy, a proliferation of podcasts, a confession or two, visited the Jerk Store and even been to the Oscars. We were joined by stars such as Nick Cave, Beyoncé, Steven …
142 Million People Can’t Be Wrong (But They Are)
Consider the croissant. Apparently in the US alone, 142 million people "enjoyed" a croissant in 2020. I say "enjoyed" in quote marks because I wasn't one of them, and not just because I wasn't actually in the US in 2020. It's because I have a problem with croissants. Firstly (ok so I …
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Simple vs Meaningful
In a conversation about entrepreneurialism the other day, someone shared an idea that really resonated: “Simple answers are as close as a search bar. Meaningful answers need time.” Of course, this wasn’t always the case. Before the internet, before Johnny Googles unleashed his incredible box …
Asking The Right Questions
Whatever business you’re in, your work involves asking a LOT of questions. We do it constantly, whether we realise it or not. It’s one of the ways in which business intersects with ‘real life’. Because as biz-owners, entrepreneurs and freelancers, our businesses truly are extensions of …
Hello, Good Evening And Welcome…
Do you ever imagine you're a guest on a podcast you're listening to, or a chat show you're watching? Like you're a part of the conversation? I do this, and I'm sure I'm not alone (whether anyone else admits to it or not). Sometimes, I imagine being asked some of the questions the hosts are …
Not For Me
As entrepreneurs and biz-owners, we're lucky. Like ‘regular folks’, we may sometimes feel the weight of expectations of others, BUT we can choose our own paths, make our own decisions. We don't have to make a right when everyone tells us to. We can make a left. We can ignore the turns and keep …
Hairy Naked Swimming Dude
It's barely above freezing here and this guy just jumped naked into the lake. He stood on the bank, took everything off and just… jumped in. He's not bothered that people are stopping to watch him wade around in the waist-deep icy-cold water, either. Men, women and children are watching him …
A Confession
Oops. It's been a wee while since the last Selling Unique Inspiration article. Apologies. But also: thanks for sticking around (more on that in a sec). So, a confession: Since a new year is beckoning us optimistically forward, I thought it was about time I ‘fessed up and …
