by This week your fix of Selling Unique inspo is a little different…
I was recently a guest on The Copywriter Club podcast with Rob Marsh & Kira Hug, and we had a good old natter.
(That’s old people English for a chinwag… you know, a chit-chat, confab, chewing the fat, shooting the shizzle.)
It was my second time on the TCC poddy, exactly 100 episodes after my first. In the meantime they filled the gap with know-nothing newbies like Seth Godin, Jay Abraham and Kevin Rogers. Haha.
We talked about:
Questions (a lot! And you know by now how important the right ones are to your biz)…
Selling Unique – what it really means, and why I’ve made it a huge part of what I do this past year…
Why I moved to Berlin (and why I kinda made it difficult for myself)…
Comfort zones, and if they’re ALWAYS bad..?
Who I think should have more faith in their work and their process, and why that is (it’s not about arrogance, it’s about BELIEF)…
Something a lot of clients tell me I’m good at that really surprised me – for a while…
And why expectations SUCK, in most cases.
Head to the poddy to hear me yappin’.
Kira and Rob also asked a great question near the end of the interview that really got me thinking…
And weirdly, I’d flipped open a book to a random page earlier that day and landed on a quote that pretty much nailed how I wanted to answer their Q.
Click here to tune in while you walk the dog, wash the car, compete in a Grand Prix or whatever you have planned.
Podcasts are great, but I don’t listen to enough. What’s your personal favourite?
Hit up the comments below, I’d love a recommendation. Any kind, any theme. Except politics, of which I’ve kind of had enough right now…
Cheers,
Pete
PS – I still have a couple of spots left for April where you can Ask Me Anything about your most important marketing message and how to improve it.
Click here to find out how you can grab an hour with me on a one-to-one call
