The glitz! The glamour! The snark! It’s that time of year again… Across the globe, people are weighing in with passionate opinions about this year’s Oscars. For the next few days, gossip lovers and TwitTokFaceTubeGrammers will care deeply about who won, who didn’t, who wore what, and who …
“Helling Unique”
I just finished reading Dracula again. 🧛 (I know, right – “again”?!? #TeenageGoth4Life) It’s funny when you revisit a book or a movie that’s become so much more than just ‘a story’, and see how it’s grown into something else. What starts out as just words on a page or a screen can take on …
Your Favourite Show (No Spoilers)
First, a warning: This post contains NO spoilers at all. Not one. I promise. Ok, now that’s out of the way, how do you feel about it? Relieved? Or maybe just a teeny bit… disappointed? See, our ‘need to know’ is a powerful need. Maybe not as powerful as the need for food, water, …
Enough Is Enough
Everybody has their breaking point. I know, that sounds like the tagline for some long-forgotten cheesy revenge movie from the early ‘90s. I can see the trailer now… Gravelly-voiced voiceover: “EVERYBODY HAS THEIR BREAKING POINT…” (Shot of Arnold Schwarzenegger – or Steven Seagal, …
Dog Food Belief Soup
There’s this scene in Mad Men that has a peculiar truth to it. (I know. A copywriter who watches Mad Men? How predictable. I guess I’m no better than a small town hoodlum bingeing on The Sopranos… Or some junior trader bro lapping up the macho-bling-soap opera Billions (fun show, …
‘Curb Your Lebowski-ism’
What do people HATE about the industry you’re in? You know, the thing that drives them nuts? That’s this month’s Clarity Question to help you sell unique – and the answer will help you connect more deeply with your audience. Here's how: First up, I know – hate’s a strong …
The $100 Million ‘Epic Fail’
There’s something about watching epic fails that’s impossible to resist. It’s human nature – when something goes badly wrong, it’s damn hard to look away. Take the new Netflix documentary on the notorious Fyre Festival disaster from a couple of years ago... It’s almost impossible to tear …
The Jerk Store Called…
There’s this great Seinfeld episode called ‘The Comeback’. In it, heroic loser George Costanza has a bust-up with a work colleague, Reilly. While George is stuffing himself with shrimp cocktail at a board meeting, Reilly jokes: “Hey George, the ocean called: they’re running out of …
